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Answer to my Instagram Stories Ask

google my business Oct 30, 2021

You are looking at my recent Instagram Stories Question asked in the stories area of my account at https://www.instagram.com/janrossi_

The ANSWER is -----> CATEGORIES!

If you can think of 4 - 5 possible categories that your business qualifies to be in you are immediately opening up your business to more traffic by being in more search term lists.

For instance as a Realtor, you could be in these possible categories:

  • Real estate agency
  • real estate agents
  • Commercial agent
  • Real estate consultant
  • industrial real estate agency
  • foreclosure service

Ah ha! Now let's talk about that last one. Maybe you don't really handle foreclosures, but you'd love to talk to someone contemplating foreclosure and at least you'd like the opportunity to sell their property maybe?

It's a great way to generate a lead, if they need further help, have a foreclosure specialist phone number handy to guide them. But you want t talk to them first and maybe get a listing - yes? The smart marketer has a strategy.

My Google My Business Starter course is starting soon. Grab one of my tip sheets - this one helps you set up your first Offer on Google My Business. You'll be placed on my email list and be notified of when the course is going to open for enrollment. Grab the GMB Free Offer Cheat Sheet here.

 Author Jan Rossi, Marketing Professional

I’m a marketer for entrepreneurs looking to take back marketing control for more sales. I’ve designed websites and social media to increase sales for customers so they are wildly ahead of their competitors and thrive. Beach obsessed East Coaster, 60’s music enthusiast and weekend estate sale repurposer. See my full bio under Meet Jan.